Knowing who to trust your Pay Per Click marketing to is by far the most important decision you will make once you have decided to pursue a PPC campaign. It's not simply enough to hire a company that has experience in the field of PPC. That company must have in-depth experience of your industry. An advertising professional that has created campaigns for online retailers wouldn't know where to start when creating a campaign for an attorney, doctor, or dentist. The keyword iterations involving practice areas, geographic targeting, ad selection, and a host of other factors must be understood in enormous detail. Make no mistake about it, the algorithms involved with these campaigns are far more complex than most people would believe. The difference between a well organized and properly optimized PPC campaign versus one developed by uneducated advertisers can cost you thousands of dollars in clicks, as well as lost revenue from potentially missed clients.

Scorpion Design is proud to have achieved the targets set forth by Google to become a Certified AdWords Company. These targets include employing at least 2 Certified AdWords Individuals (We have 3 certified staff members), spending at least $100,000 per quarter, and having passed rigorous exams multiples times over the years.

Certified Company Status FAQ:

Q. What is the significance of the "Qualified Company" status?

A. It means that Google has recognized our entire company as a qualified representative of their AdWords marketing product. As opposed to a "Certified AdWords Professional" who must only pass Google's exam, "Company" status means that you have achieved a much higher level of excellence with their program and have demonstrated it through a large client base and the responsibility that comes with managing hundreds of thousands of dollars in advertising revenue.

Q. How many Google Qualified Companies are certified nationwide?

A. According to WhoisaGap.com, there are only 130 certified companies in the United States, Scorpion Design being one of them.

Q. How many other Qualified Companies are certified advertisers within the legal industry?

A. Scorpion Design is currently the only Google Certified Company among internet advertisers specializing in law firm web marketing.